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In today’s constantly changing digital environment, keeping up can be a challenge. SoCast’s team of digital experts is dedicated to providing great resources that help your station grow. Browse our free white papers, webinars, infographics and case studies below!

Own Your Audience: Strategies to Grow & Capitalize on Your Listener Data

In this session, we discussed the benefits of having strong listener data, how to measure and analyze it, and reviewed strategies to grow your first-party data. What we’ve covered:

  • Benefits to obtaining first-party data
  • Tactics to growing your database & first-party data
  • KPIs to evaluate success
  • Ways to utilize your first-party data for revenue and listenership growth

Session Two: Ask The Experts Solving All Your Digital Questions

SoCast’s Ask A Digital Expert webinar is back with part two! We’ve invited back our panel of digital experts to give you the answers you need to accelerate your digital growth. We’ve covered your questions regarding:

  • Driving digital revenue growth 
  • Maximizing digital content for audience engagement
  • Sales do’s, don’ts & best practices
  • Optimizing your audience experience
  • Digital marketing hacks to promote your stations 

Ask The Experts – Solving All Your Digital Questions

SoCast’s Ask A Digital Expert webinar is BACK! We have assembled some of the brightest minds in the radio industry to give you the answers you need to accelerate your digital growth. Our experts will be answering your questions regarding:

  • Driving digital revenue growth 
  • Maximizing digital content for audience engagement
  • Sales do’s, don’ts & best practices
  • Optimizing your audience experience
  • Digital marketing hacks to promote your stations 

The Digital Transformation Formula: Building A Foundation For Success

In this session, you’ll learn the why, how and what you need to establish a strong digital foundation.  We will explore tools, strategies and best practices to help you make your digital transformation a success.  What we’ll cover: 

  • The tools you need for a solid, scalable digital foundation
  • How to make digital into a revenue center
  • How to leverage various digital channels to grow your audience
  • Metrics and KPIs you need to know and strive for
  • Strategies to scale your digital business

5 Innovative Ways to Engage & Grow your Audience

 In this webinar, we will discuss examples of digital content that creates 1 to 1 connections and engages your audience to keep them coming back.  Join us to learn more about the 5 tools you “must-have” to build your digital audience. What we’ll cover: 

  • Digital tools you can use to create 1-to-1 connections with your audience
  • Great examples of these tools in action 
  • Best practices to optimize these audience engagement tools

The Digital Revenue Playbook: How to Thrive and Drive Digital Dollars

In this session, our very own Ads & Research Expert Victor Giacomelli and Sales Leader Eric Eisen will provide you with ideas to help you grow your digital revenue this year. You will learn:

  • Trends to help build your digital sales plan
  • The “must-have” tools in your digital revenue toolkit
  • How to pitch your advertisers your digital offerings
  • Other tips to drive digital dollar growth

A Digital Content Playbook – Your Guide To Creating Engaging Digital Content

In this session, we share what you need to know to grow your digital audience with compelling and engaging digital content. We’ll share some tools, tips and tricks in addition to some examples of high-quality digital content. What we’ll cover:

  • What you need to know about SEO
  • How to engage audience with omni-channel content
  • Tips for creating engaging digital content
  • When & where to publish which content
  • Digital Content Success Stories

New Year’s Resolutions To Help You Crush 2021

We are here to ensure you have the tools necessary for a digitally successful 2021. In this webinar, we’ll be discussing digital trends you need to know for 2021, and the best practices to grow and engage with your audience.

We’ll Cover the following resolutions: 

  • Boost digital revenue 
  • Go Omni channel 
  • Streamline digital workflow

Are You Future Proof? Prepare Your Radio Stations For A Successful 2021

Put 2020 behind you and join our webinar where we discuss the trends, tools and tactics that you need to ensure you are Future Proof to thrive next year and beyond. 

What you’ll learn:

  • How to amplify your content to  grow your digital reach
  • Digital trends you need to know to connect with your audience 
  • Tools to accelerate your digital revenue growth
  • Which digital tools are essential to your digital success

Close More Deals – Strategies To Help Your Sales Team Succeed

With so much unpredictability in the world for salespeople today, growing your pipeline and closing deals are now harder than ever. In this webinar, we’ll walk you through strategies and tactics to help grow your pipeline, build meaningful relationships, and ultimately close more deals. You’ll learn how to: 

  • Set the foundation for a successful sale 
  • Increase prospecting productivity
  • Control your sales process to get results 
  • Prepare your digital revenue tool kit 
  • Establish targets and KPIs for your sales team

Programming your Digital Day – Secrets To Optimize your Audience Engagement

Join us for tips on Programming your Digital Day and the Secrets To Optimizing your Audience Engagement. In this webinar, you’ll learn:

  • Data on audience engagement and listener-ship
  • Different types of digital content you can use to retain your gain traffic
  • Digital engagement trends to be aware of
  • What times of the day to push content by various channels
  • How to tailor your ads based on your audience activities
  • Relevant content by day-parts

Ask The Experts – Discover the Secrets to Digital Success

Our panel of digital experts – R.A.B Senior Vice President of Professional Development, Jeff Schmidt; Owner of The Sound Off Media Company, Matt Cundill; SoCast’s very own Ux expert, Steve Ulrich; and Stream Guys Global Account Manager, Tim Labelle;  will be answering your questions regarding:

  • Strategies & tools to grow digital revenue
  • Everything you need to know about digital streaming and podcasting
  • Digital user experience & engagement best practices
  • How to use social media & content to drive website traffic and audience growth

Preparing to Thrive in the Post Covid World – Lessons learned from the Crisis

The world as we know it has changed, but we are here to ensure that you have all the necessary tools to succeed in the post-COVID world.

You will learn:

  • Why digital transformation is integral to your success now and post-crisis
  • Success stories & examples from the COVID crisis
  • How to retrain new listeners gained during the pandemic
  • Preparing your revenue and content toolkits to thrive in the new reality

The Radio Website Smackdown is Back! 

In this webinar, our panel of digital experts – Seth Resler, Bret Maga and SoCast’s own Kat Harlton will critique live radio station websites and provide insights on how to optimize them for maximum revenue and engagement.

You will learn:

  • How to improve your online user experience to drive audience engagement
  • How to optimize your website for revenue growth
  • How to optimize your website user experience to drive audience engagement
  • How to Increase social and listener interactions

Advertising Through COVID 19

In this webinar we’ll be discussing:

  • Radio’s opportunity to own the local advertising
  • Pandemic severity and its effects on advertising
  • Pandemic impact on the economy
  • How to get creative during a pandemic
  • Approach to consumers and campaign creativity,
  • Examples of COVID-19 infused campaigns
  • How we will support you during these difficult times

SoCast Webinar on How to Supercharge Your Digital Revenue

In this webinar we’ll be discussing:

  • Radio’s opportunity to own the local advertising
  • What is Programmatic Advertising and how it works
  • How you can make money
  • Getting started and how to take it to the next level
  • Selecting ad partners and basic tactics
  • Best targets and objectives
  • Success stories and case studies

Digital Growth Strategies to Accelerate Digital Performance in 2020 – Session Two

 

We’ll share strategies and tactics to help you sell more digital and grow your digital audience

  • Best practices to grow and engage with your digital audience
  • Digital trends you need know for 2020
  • Tools to increase digital revenue
  • The digital infrastructure for success
  • Digital KPIs you should focus on in 2020

Digital Growth Strategies to Accelerate Digital Performance in 2020 – Session One

 

We’ll share strategies and tactics to help you sell more digital and grow your digital audience

  • Best practices to grow and engage with your digital audience
  • Digital trends you need know for 2020
  • Tools to increase digital revenue
  • The digital infrastructure for success
  • Digital KPIs you should focus on in 2020

The SoCast Website Smackdown II is on!

In this highly anticipated online event learn what it takes to develop a truly champion website. You’ll also learn:

  • How to set up your website to increase listener interactions
  • How to improve your online user experience to drive audience engagement
  • How to optimize your website for revenue growth

Is Your Radio Group Ready To Grow Digital Revenue?

Get In Touch

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